How are we projecting ourselves? How are we seen? Would we be described as welcoming? It’s worth considering how we … More
Author: Michael Chaffin
Ready
Are the bags packed? Are we well rested? Have we planned properly? What have we forgotten? Despite all of our … More
Crossing
The decision is fairly straightforward if there’s only one way across, go or don’t. But, decisions are rarely this simple. … More
Study
Some things are just more interesting than others…to someone. The information we put forth isn’t for everyone. So, we shouldn’t … More
Covered
What are we protecting? What’s underneath the cover? Show us.
Elegance
Elegance, polish and beauty aren’t requirements to accomplish the work. But, they can somehow make it taste better. How do … More
Memories
How do we know if we’ve been somewhere? Memories fade, details are lost. How can we better preserve the feeling … More
Attention
We’re driving down the road, taking in the scenery, eager to get to our next stop, when we see…a camel, … More
Baked
By the time we’re adults, most of our personality and worldview is baked in. And, we’re not likely to change…unless … More
Value
Beyond utility, value is a completely invented story in our heads. Emotion and status drive value. How much we want … More
Badges
How do we want to be seen? What’s our status? What do we care about? We’re loaded with signals…some more … More
Fit
The more specific, the better the fit. The same can be said for serving people. It’s hard to make something … More
Stats
Our culture is obsessed with stats, virtually driven by them. Followers, likes, clicks, tickets sold, etc. Are we measuring the … More
Path
A well marked path offers a constraint, stay here, don’t stray. This gives us the freedom of not choosing. It … More
Lore
A story can be made to fit a sampling of facts Or, it can just be made up altogether. Either … More
Claims
Undisputed claims require time, thoughtfulness, tireless effort, resources, persistence, openness, consistency, failure, agility, honesty, a provable story and practice. Otherwise, … More
Ignore Everyone
What if what we’re making doesn’t all fit together? What if it seems strange? What if people don’t like it? … More
Chaos
Lack of order and context is confusing for most of us. Our worldview is a bit of repellent driving us … More
Decoration
It’s not art unless it was made to change someone…to stir emotion. Otherwise, it’s probably best classified as decoration.
Legend
Some things just leave us wondering… Perhaps it’s better when we don’t know all the facts.